Deceptive Websites – Facades of Legitimacy


When it comes to evaluating whether consumers should buy from a particular website, consumers really should do their research. The Internet has given rise to a new field in the law of unfair competition protecting businesses and consumers from deceptive and wrongful business practices. Intentionally confusing consumers as to the source of a product or service and using false or misleading advertising and falsely representing ones products or services is illegal. Businesses using the internet must be prevented from using deception to build their reputation and bolster their internet presence.

Before buying a product or a service from a website, be aware that the site may be built upon stolen content which is spun to look unique, fake press releases, fake social profiles and reviews of “satisfied customers” touting the product or services, puffery, and misleading statements and omitted information necessary to make an informed decision. The business may also purchase software to build links to the website and increase its internet presence. This deception is then contained in web pages and websites linked together in a massive network of deception for the purpose of creating an impression of integrity and transparency to induce a purchase.

This type of behavior is considered “black hat” search engine optimization or SEO. In some cases it arises to a world-wide illegal internet marketing scheme. These “black hat” efforts not only trick the search engines into inflating the rank of the target website, but also trick the public and consumers into buying the products and services advertised. Such practices violate state and federal laws protecting consumers.

Especially when considering a purchase of substance, such as with the Iraqi Dinar, which is to be transacted over the internet from a seemingly reputable website, BUYER BEWARE!

We can help you determine if the website you are considering is legitimate. We have the resources to peel away layers of deception. We will make sure you are treated fairly.

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